Legal

Delete Your Account and Data

Last updated: 30 July 2026

You can have your Nuira account and your data permanently deleted at any time. Deletion is handled by request: there is no delete button inside the app yet, so you ask us by email and we carry it out.

Deletion is permanent. Once your data is erased we cannot restore it, rebuild your recommendation history, or recover the economics you entered.

1. Decide what you want deleted

There are two options. Pick the one that matches what you need and name it in your email.

Option A — your user account only. We delete your user, your login, and your membership of the organization. If other members remain, the organization and its connected data stay in place and they keep working with it.

Option B — the whole organization. We delete the organization, every member’s access to it, and all data ever synced into it from your connected platforms. Because this affects everyone on the account, we can only act on Option B if the request comes from an owner of the organization.

If you are the only member of your organization, Option B is almost certainly what you want — Option A on its own would leave the organization’s data behind with nobody able to reach it.

2. Send us the request

Email support@nuira.ai from the email address on your Nuira account, using this exact subject line:

Subject: DELETE ACCOUNT — <your account email>
For example: DELETE ACCOUNT — anna@brandstore.com

The subject line is how the request gets routed straight to the people who action it, so please use it as written. In the body of the email, include:

• Your organization name in Nuira.
• Whether you want Option A or Option B.
• A line confirming you understand the deletion is permanent.

Open a prefilled email — you will still need to add your own email address to the end of the subject line.

3. What happens next

We check that the request came from the address held on the account, and for Option B that the sender is an owner. If anything is unclear we reply and ask before touching your data.

We acknowledge every request, and we complete the deletion within 30 days of confirming it. In practice it is usually much faster. You get a confirmation email once the erasure is done.

4. What gets deleted

For Option B, everything below is erased. For Option A, only the first item applies.

• Your user account, login credentials, and organization membership.
• The organization profile, along with the economics you entered during onboarding — margins, costs, and targets.
• All data synced from Shopify: orders, products, costs and margin (COGS).
• All advertising spend and campaign metrics synced from Meta and from Google Ads.
• All email and retention metrics synced from Klaviyo.
• Every recommendation, insight, and anomaly Nuira generated for the organization.
• The stored OAuth tokens for your connected platforms. We revoke them rather than simply deleting our copy, so Nuira’s access ends at the platform too.

5. What we keep, and why

We retain the minimum records we are legally required to keep — for example, records needed for tax, accounting, or to resolve a dispute. These are kept no longer than the law requires and are not used to produce recommendations.

Encrypted backups are purged on their own rolling cycle, so a copy of deleted data may persist in backup storage for a short period after erasure before it ages out.

6. If you do not want to delete everything

Deleting the account is not the only way to stop Nuira from accessing your data. You can revoke Nuira’s access from the platform’s own settings, which cuts off future syncing while leaving your Nuira account intact:

• Shopify — remove the Nuira app from your store’s admin, under Settings → Apps and sales channels.
• Meta — remove Nuira under Business Settings → Integrations → Connected apps, or in your personal Settings → Business integrations.
• Google — remove Nuira’s access at myaccount.google.com/permissions.
• Klaviyo — revoke the Nuira integration in your Klaviyo account settings.

Revoking access stops new data from arriving. It does not delete what Nuira has already synced — for that, send the deletion request above.

7. Questions

For deletion requests and anything about this page, write to support@nuira.ai.

To exercise your other data-protection rights — access, rectification, restriction, objection, or portability — contact privacy@nuira.ai. Our Privacy Policy explains what we collect and how we handle it.